An advisory board can help your business to meet its business needs and create long-term strategies. Effective advisory board members are highly experienced individuals who bring their expertise to your company and provide leadership. They are experts in the field they work in and have the experience of professionals in fields such as marketing, finance, law or. Typically advisory boards consist of volunteers who wish to help your organization. They could be part of the board or external recruits. They meet regularly or often. They typically meet six to eight times per year. They may also serve as an advisor to the CEO and leadership.
In general, members of an advisory council aren’t paid for their time, but reimbursed for their meeting expenses. Additionally, the size of an advisory board is dependant on and makes it easy to form and expand based on the needs of the business. Additionally, an advisory board is more informal than a traditional board of directors, which helps to reduce risk of liability.
It is important that a business establish clear boundaries for their advisory committee so that members don’t become a board of directors and assume all the associated obligations. This means writing a written clarification of the advisory board’s responsibilities by way of an executive resolution or in their bylaws. This will make it easier to hold them accountable and prevent confusion. As a business expands it’s normal for advisory roles to be formalized and then transition into the full board of directors. This usually happens with acquiring investors or achieving a certain size in its operations.